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Real EstateProject 12/20

Historic character turned into a leasing story.

Website for a luxury loft living and residential property

Project

Saint Joseph Lofts

Haverhill, Massachusetts

Saint Joseph Lofts website project

The brief

What the project needed to accomplish.

Saint Joseph Lofts needed to introduce 36 apartments inside a restored 1888 schoolhouse while balancing the property's history, modern amenities, and practical leasing information.

The approach

Built around the real decision.

We built a narrative that moves from the schoolhouse story into amenities, filtered galleries, unit types, neighborhood context, availability, applications, and tour requests.

01

History with purpose

The building's schoolhouse legacy becomes a reason to care, not a decorative footnote.

02

Inventory connected

Available units and applications connect to the property-management system.

03

Tour-ready

Amenities, unit types, neighborhood context, and inquiry fields support a leasing decision.

The result

The site gives the property a distinctive identity and connects emotional place-making with the concrete actions prospective residents need.

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