01
Products take the lead
A clean collection grid gives the apparel room to stand on its own and keeps shopping straightforward.
Portfolio
E-CommerceProject 06/20
A Shopify storefront built for an independent apparel brand.
Shopify storefront for Wounds, an independent streetwear and apparel brand
Project
Wounds
The brief
What the project needed to accomplish.
Wounds needed an ecommerce home that could carry the brand's visual identity while making its growing apparel catalog easy to browse and buy.
The approach
Built around the real decision.
We built the experience on Shopify around high-impact campaign imagery, focused product merchandising, and a direct path from discovery to cart. Mobile browsing, search, promotional capture, and collection management were treated as core parts of the store rather than add-ons.
02
Brand energy preserved
Campaign photography, typography, and the Wounds mark carry the storefront's distinct streetwear identity.
03
Ready for releases
Shopify makes new products, promotions, and collection changes manageable as the brand evolves.
The result
The finished storefront gives Wounds a flexible commerce system for product drops, promotions, and ongoing collection updates while keeping the brand experience distinct.
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